People of Colour Clothing
The inspiration behind creating this clothing brand stemmed from shouldering racial identity within a predominantly white environment. With that experience developed forms of anxiety, depression, and isolation behavior. The overwhelming state of desolation deepened the need for cathartic expression. Through fashion developed a concept that connected racial identity in a format that also helped bring awareness and relief to everyday struggles. By creating wearable content that brought awareness to social issues, while also empowering the voices and presence of people of color, this clothing concept redirected conversations back to social equity and accountability. This personal form of expression caught the interest of others and shortly-there-after was legitimized into the brand now known as People of Colour Clothing (P.O.C.C).